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This Utah Adventure Town Wants To Put The Brakes On Promoting Itself

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The gate to Arches National Park is closed on a weekday morning last month, as it is many mornings after the parking lots and trails quickly fill up.

Tourists are visiting national parks and surrounding public lands in record numbers this summer, which is causing some overwhelmed national park gateway towns to rethink their promotion strategies.

(Image credit: Claire Harbage/NPR)


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